We are pleased to welcome Robin Lanning to the Phantom Regiment team. Robin will help with our fundraising and engagement for the Phantom Regiment organization on a consultant basis, working out of her home-office located in Indianapolis, IN.
Robin has a long history with Phantom Regiment, beginning as a member of the color guard in 2002. After aging out in 2003, she spent 3 summers on the road with “Souvies”, the merchandising & tour sales team. Robin joined the Board of Directors in 2012 after spearheading the execution of the first “Backyard Brawl” fundraising campaign, where Phantom Regiment and Cavaliers went head-to-head to see who could raise the most donations during a 2-week period during the summer of 2013. The inaugural campaign raised over $30,000 toward operating costs and continued for two additional summers.
Robin’s professional background includes roles in account management, sales development, and marketing consulting. She spent 9 years in the promotional product industry, primarily managing the Ad Specialties department for an Indianapolis contract printer. She most recently left a sales position with a technology start-up to pursue marketing consulting, launching her business, Floof, in January of 2017. Floof – a name derived from the nickname for her bed-head – helps small businesses, start-ups, and non-profits align sales and marketing through strategic planning and deadline-driven execution.
Robin will be responsible for planning, organizing, and executing all fundraising & communications activities including various annual campaigns, major gifts programs, planned giving, donor & alumni engagement, special events, and capital campaigns.
“I’m really excited to have someone with Robin’s experience and background on board to help propel our efforts,” said Rick Valenzuela, who has been Phantom Regiment executive director since September 2007. “Besides the experience she brings, she also has a unique understanding and passion for the organization.”
Robin holds a B.A. and M.A. in Organizational Communication. She currently resides in Indianapolis with her husband and hound-mix pup, Lucy. She is active with her local chapter of Junior Chamber International (The Jaycees), serving as the 2018 VP of Civic Engagement. In her free time, she enjoys walks to the dog park, binge-watching Netflix with her husband, pizza, wine, and ironic dinosaur-themed decor.